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Launched in 2013, PHIDEL is a British born designer whose aim is to create novels, using fashion and cinematography as mediums.

The pieces are smart and sharp in a unique and fresh way with buttery soft leather jackets, crisp white shorts, perfectly fitted shirts and sleek dungarees. Soft whites and creams are juxtaposed against black with the added contrast of smooth cottons and sharp zip detailing.

The minimalist designs and cool colour scheme add to the air of streamlined sophistication throughout the brand. The young and fun yet smart and sophisticated nature of collections and designs means PHIDEL stands out from other designers.

All pieces are bespoke and made to order garments, which ensures a high degree of attention to quality and detail. All items are designed and manufactured in London. Being British never looked so stylish.

written by Megan Moore