Paper London, founded and headed by Kelly Townsend and Philippa Thackeray, is an example of real British talent with its contemporary designs that focus on sharp and harsh silhouettes with bold colouring and graphics. Each garment is produced in London; the brand prides itself on its British roots.
With a keen media and celebrity following (Margot Robbie, Holland Roden and Solange Knowles to name but a few) the brand is furthering itself and taking leaps and bounds to complete and utter success. They have even been selected to participate in the British Fashion Council’s new initiative with eBay, which is a real achievement.
The Paper London SS/14 collection embodies the brands sleek and modern mantra with crisp whites and pops of bold red. Origami-esc silhouettes are juxtaposed against floaty coats, frilled dress and pleated skirts. The most eye-catching and defining feature of the collection has to be the oversized style of items from statement skater skirts to wide, drop-waist dresses.
Paper London is certainly a brand to take a look at and keep on your ‘fashion radar’ for what’s to come in the future – there’s no doubt that more accomplishments are to come.
written by Megan Moore